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Privacy Policy

This Policy is designed for the exclusive use of this Website only.In this Policy, the phrases “WE”, “US”, “OUR” etc refer to PurpleMAD AND “You”, “Your” etc refers to the Users/Licensees or Visitors on the website.

PurpleMAD respects your privacy and while you visit our website, provide information, upload and download materials, avail our services and interact with the contents and products on our site. We collect various information when you register on the website, post testimonials, submit other personal or non-personal information and we do not share such information with any third party. Except as this Policy, we do not disclose your personal or sensitive personal information to any third party without your express consent and therefore, we set out the detailed policy below and your use of this website signifies your acceptance of this Policy.

INFROMATION COLLECTED

We collect information which includes your ‘personal information’ which helps us personalize and improve our services, assisting third party affiliates or operators to provide you with uninterrupted timely services, process payments, update our records and interact with you on a continuous basis. ‘Personal information’ or ‘personally identifiable information’ has been defined in the privacy and security laws of countries and it signifies any information or data that can be used to identify a particular person or an individual in context. It may include any information that may be used to trace a user’s identity such as person’s name, gender, demographic details, contact address, credit information, consumption preferences, your WordPress content, educational background, racial/political affinity and such other details which may include sensitive information also.

TYPES OF INFORMATION COLLECTED

Profile and Subscription Information

You may be asked to provide certain personal information when you sign-up through our website and create user account. You are supposed to enter your name, e-mail id and a secure password. We may also collect your financial or credit information, contact information, phone number and such other information which may help us identify you and process our transactions. Certain visitor information belonging to users such as posts shared on other social networking websites, pictures, graphics and other personal information may also be collected when you visit our website and consent to submitting such information. We further store data about the behaviour, frequency and quality of previous user interactions which is essential for improving the performance of our services.

The users may provide credit card/bank account information while they avail any of our featured services or Licensed material after completing the initial registration process on our website. Such information is also collected when the users provide them with their consent.

Other Information

If you correspond with us by e-mail, we may retain the content of your e-mail messages, your e-mail address, and our responses. If you do not want to receive e-mail or other mail from us, you may adjust your Customer Communication Preferences. We may collect sensitive personally identifiable information on your consent and follow the disclosure requirements as is elaborated in the policy.

Information collected automatically

We may collect aggregate information including your system’s IP Address, domain name and behavioural patterns to track the usage of our products and for other legal or administrative compliances. Such information may be collected without your explicit consent and may be distributed to affiliated parties as far as reasonably necessary for completing any transaction or for future references.

Third Party

We get data about you and your exercises on and off the website from outsider accomplices/ third-parties, for example, data from a party when we mutually offer services or from an advertiser about your encounters or experiences with them.

Cookies

These are the identifiers which help us analyse our web page flow, promotional effectiveness and customer frequency and these are launched at your web-page and tracks your IP address. We may place cookies on your systems to improve the products and services we provide to you and to manage our networks. You may manage preferences on your browser to stop notification of such cookies and deactivate them. However, you may not be able to utilize even some essential features of the website if you do not allow them access. These cookies shall not compromise with your security and the cookies or other tracking programs offered by the third parties or advertising partners on the PurpleMAD website are not the our responsibility. You may follow the privacy policy of the respective websites.

Public Forums

You agree and acknowledge that any opinion, suggestion, testimonial, comment and such other spotlights posted by you on the public forums of the website shall be a public information and we shall not be responsible for the security of such information.

Demographics

Our website may use your geographical/demographical location for assessing market of the website, legal compliances, troubleshoot problems, collect money and so on. To the extent the information is not mandatory for our works, you have an option of ‘opt-out’ and decline ‘consent’ to the retention or collection of such information.

SECURITY OF INFORMATION

We are committed to providing Industry best practices including physical, technical and infrastructural safeguards towards maintaining a security of your information from any unauthorized and unwanted access, use, reuse, reproduction, downloading, modification, alteration, tracking or disclosure of your personal or non-personal information. Once we receive your transmission of information, we make commercially reasonable efforts to ensure the security of our systems. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. You acknowledge that such information may be lost or disclosed or interrupted while it is in transit over online communications beyond the control of the company or a third-party. We strongly recommend that you do not disclose your passwords to a third party.

We further do not disclose you personal information including your credit card or financial information to any third party except when it is necessary to disclose. We may transfer your personal information to our affiliates or service providers which may be authorized to process payments, administer technical issues, promote and advertise our contents and such other third party providers and agents.

If we learn of a security systems breach, then we may attempt to notify you electronically so that you can take appropriate protective steps.

EXCEPTIONS

We may preserve or disclose your personal information or data in the given circumstances: Firstly, when it is necessary to comply with any legal/enforcement order or regulation or to address technical issues; Secondly, When such information is demanded in consequence of your breaching any intellectual or proprietary rights of any third party or thirdly, when you have expressly or impliedly consented to such disclosure.

TRANSFER OF BUSINESS

Whenever there is a sale, conveyance, merger, acquisition or any reorganization or restructuring of our business or its shares or stocks, we may transfer your information as an asset to such other undertaking which is involved in such transactions (It will be an entity that PurpleMAD owns or is owned by it or has developed corporate relationship with it that it becomes necessary to transfer your information).

MODIFICATION TO YOUR PERSONAL INFROMATION

We acknowledge that you have the right to access, update, modify, alter or delete your personal information which you have submitted to us or in our custody with your express or implied consent, subject to any restrictions contained in any of the terms of the website or law. You can intimate us for such modification and your request shall be processed as early as possible. All electronic communications shall be recognized for such purpose.

CHANGE IN POLICY

The website may update and change its privacy policy at its discretion and hence it is strongly suggested that you periodically view the policy before using any of the features of the website.

QUERIES

In case of any queries or grievances, you may contact the undersigned:
Jignasa Naik
jignasa@purplemad.ca